Salon website builder
A website as polished as your work.
Describe your salon and Ostra builds the full site — gallery, services menu, pricing, booking request form, and local SEO — in under a minute. The kind of site that turns a scroll into a booked appointment.
Free to generate · no card · live preview in under a minute
Show your work, fill your books
AI art direction picks a design that fits your brand — editorial photography, a gallery that loads fast, and copy written for your style. Visitors see the quality before they walk in the door.
Booking requests, straight to your inbox
Every site ships with a service inquiry and appointment request form. New client requests email you the moment they come in — reply to confirm in one tap.
Found by locals from day one
Local SEO is built in: your salon name, services, neighborhood, and schema markup set up correctly so you show up when someone nearby searches for your specialty — or asks an AI assistant.
Real sites, built from one sentence
Click through — these are live, generated and published entirely with Ostra.
Stillwater Yoga
Wellness studio — same local audience
“I run Stillwater Yoga in Boulder — drop-in classes, memberships, and private sessions. I want more new students finding us online…”
Ember & Oak
Restaurant — Nashville
“I own Ember & Oak, a wood-fired restaurant in Nashville. Seasonal menus, local farms, open kitchen. We want more weekend reservations…”
How it works
Watch a business become a website.
No templates to pick, no builder to learn. Describe the business and the site assembles itself — design, copy, and conversion path chosen for you. Don't like the look? Remix it.
Describe your business
Common questions
Can clients book appointments through my site?
Clients submit appointment requests through your site and you get an instant email — confirm by reply. Direct calendar integrations (Vagaro, Square, Booksy) are on the roadmap.
Can I show my service menu and pricing?
Yes — your services and pricing render as clean sections you update by typing what changed. "Add keratin treatment, $120" — done in seconds, no login to a clunky editor.
Will it show up when someone searches for salons near me?
Yes. Every Ostra salon site includes local SEO setup: your business name, services, neighborhood, and schema markup configured correctly from the start. AI assistants like ChatGPT and Google AI Overviews also pull from this data.
Can I show a photo gallery?
Yes — the gallery section is built in and looks great on mobile. Update it by telling the site what to add or change.
What does it cost?
Free to generate and preview the full site. Going live with your own domain starts at $29/mo — includes hosting, your booking inbox, and the AI that keeps your site current.
What if I add new services or change my prices?
Just tell your site. "Added balayage to the menu at $180", "updated color correction pricing" — the AI makes the change. No developer, no editor login.
A website as polished as your work.
Build My Salon Website FreePlans from $29/mo when you publish · see pricing